This is Stockholm
Modernity meets tranquility. Trend-setting restaurants and vibrant nightclubs next to idyllic archipelago. Welcome to a city where it is easy to breathe – and to feel your pulse.
The childrenswear brand Polar O. Pyret is as ubiquitous to Swedish parents as IKEA in Swedish living rooms. The company remade itself in the 70’s – from being a pharmacy – and since then their striped unisex children clothes have become a design classic. Stores can be found all over Sweden and in many shopping malls.